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Vote That Counts 2013

24th September 2013

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Nine charities compete for £100,000 funding pot

Vote that Counts Ambassador Judie McCourt with Kate Pearson, Trust Manager at People's Postcode Lottery, and representatives from the nine participating charities Vote that Counts Ambassador Judie McCourt with Kate Pearson, Trust Manager at People's Postcode Lottery, and representatives from the nine participating charities

Today marks the launch of Vote that Counts, a fantastic online initiative which will see £100,000 being distributed across six Great British charities - chosen by you.

A total of nine charities are involved with Vote that Counts, which is organised by People's Postcode Trust, and the campaign puts the decision making firmly in the hands of the public. Online voters will choose where a total of £100,000 should be awarded.

The winning charity will be presented with £50,000, four runner up charities will be granted £10,000 each and an extra local charity – as chosen by voters – will be awarded a further £10,000. All of the charities came together at a secret pre-launch event to find out who their competition would be.

People's Postcode Trust, who are organising the campaign, carefully selected the nine charities to take part. This is the first time the campaign will run across the whole of Britain. The charities chosen all provide fantastic services to the community and will have a special place in the hearts of many across the country.

The nine charities vying for the grant money are Oxfam, British Heart Foundation, PDSA, Multiple Sclerosis Society, Amnesty, RNLI, Alzheimer's Society, ChildLine and Breast Cancer Care.

"Vote that Counts was a huge success last year and we had a phenomenal response from the voting public," says Clara Govier, Head of Charities at People's Postcode Lottery. "This year, we've had an even harder time deciding on the nine charities to be part of the campaign because it is working across the whole of Great Britain. Deserving charities are finding it more and more difficult to secure valuable funding and so we are delighted to be offering a funding pot of £100,000 to some of the charities closest to the hearts of the public."

With the campaign now fully launched, the charities need to move fast to attract vital support, secure the highest number of votes and win the top £50,000 funding before voting closes on 21 October at 5pm. Working in partnership with the Daily Mirror, a great chunk of the votes will stem from readers as each charity gets fantastic coverage on a weekly basis.

Vote that Counts and People's Postcode Lottery Ambassador, Judie McCourt, said; "Vote that Counts really is a fantastic campaign as voters can help their favourite charity gain a massive amount of funding. The great thing about this year's campaign is that no charity misses out. With the extra vote, the public can nominate a separate charity that they feel deserves £10,000 so it's not just the nine selected that benefit. Voters have a tough decision ahead."

Organisers are also encouraging the charities to make use of social media and community blogs to drive as many people to the website as possible. Those that choose to share their vote via Facebook or Twitter will also be rewarded with another free vote. Whether they use that vote to support the same charity is up to them. 

X Factor star and Vote that Counts and People's Postcode Trust Ambassador, Danyl Johnson, said; "It couldn't be easier to vote. If you're passionate about your charity, get online and vote now. Then share your vote on Facebook and Twitter and let's spread the word!"

Anyone who would like to take part in the Vote that Counts should head to the website where you can find more information on each charity, including images and information on how the funding would transform their services. All voters taking part must be aged 16 or over and be a resident of Britain. Voting is completely free and you could make a real difference to these fantastic charities.

Vote that Counts is run by People's Postcode Trust, a grant-giving organisation funded entirely by players of People's Postcode Lottery. To date, our players have raised more than £31.3 Million for amazing charities and good causes across the country. Thank you!