Wetlands are home to more types of wildlife than almost any other habitat, including animals as diverse as birds, mammals, insects and amphibians. WWT has nine Wetland Centres, which welcome nearly a million visitors a year.
Wetlands are super-powered ecosystems. They teem with wildlife, buffer us from floods, purify our water, lift our mood and sink carbon. But we are losing them at a staggering rate.
WWT is the charity for wetlands and wildlife. It is on a mission to restore wetlands because they are a wondrous solution to the problems our world faces. WWT's vision is a world where healthy wetland nature thrives and enriches lives. Because when wetlands flourish, all life will flourish.
WWT manages nine wetland sites across England, Scotland and Wales, providing sensory and seasonal experiences of spending time in the fresh wetland air and seeing beautiful wildlife up close. Its wetland restoration projects across the UK and around the world help share the wonders of wetlands and build a global community of nature lovers who will champion wetlands and help wildlife bounce back. From getting muddy outdoors and taking action to rallying governments worldwide, with over seven decades of experience, WWT is leading the way.
On its mission to restore wetlands and unlock their power, WWT have set three ambitions for the future:
- RESTORE. Bigger, better and more connected wetlands.
WWT will create and restore over 100,000 hectares of wetlands in the UK. Globally, it’ll speed up and strengthen nature's revival, helping local communities protect and restore one million hectares of wetland habitats.
- INSPIRE. More people to value, act for and benefit from wetlands.
In the UK, WWT will build a movement of one million people who understand, love, and take action for wetlands where they live and work. And worldwide, it'll have 25,000 conservationists delivering impactful wetland conservation.
- THRIVE. Become a more thriving, sustainable and effective organisation.
WWT will make sure it is strong enough financially, with the ability to deliver its work at a global scale. It will live by its values and prioritise sustainability, strengthen partnerships, and build a diverse workplace where staff and volunteers feel valued.
Sir David Attenborough said, "I have no doubt at all that connection with the natural world is crucial for our popular development. WWT's Wetland Centres are fantastic. They bring people and wildlife closer together than anywhere else that I can think of."
Sarah Fowler, Chief Executive of WWT, said, "Wetlands are some of the most valuable ecosystems on earth and the generous support of players of People's Postcode Lottery is essential to helping us magnify our impact and conserve these amazing habitats for wildlife and for people."
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