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Connecting With Nature

Every year, player-supported charity the Wildlife Trusts helps thousands of children and young people enjoy nature
In 2019, support from our players enabled the Wildlife Trusts to care for and enhance 10,888 hectares of land  (Photo Credit: Jon Hawkins - Surrey Hills Photography)

The Wildlife Trusts is a grassroots movement that believes we need nature and it needs us. It believes everyone should have access to nature, and the joy and benefits it brings. No matter where you are in the UK, there is a Wildlife Trust near you, standing up for the wildlife and wild places you love.

The Wildlife Trusts mission is to secure a third of the UK's land and seas for nature's recovery by 2030. With the help of its supporters, it will restore beautiful wild places that store carbon and help to tackle the climate crisis, allowing our wonderful wildlife to become abundant once again. The 30 by 30 campaign includes acquiring new nature reserves to create a more joined up landscape where wildlife can thrive, such as Warwickshire Wildlife Trust's plan to double the land it manages for wildlife by 2030, and improving land for wildlife, such as Radnorshire Wildlife Trust's project to bring Rhos pasture back into traditional management, benefiting both farmers and wildlife.

Continued Creativity

Each year, with support from players of People's Postcode Lottery, the Wildlife Trusts helps thousands of children and young people across Great Britain to explore local natural places and discover the amazing wildlife that lives there. COVID-19 has had a huge impact on the charity, as events and educational programmes were cancelled. Player support has meant it was able to get creative and continue bringing people closer to nature throughout the pandemic. For example, Avon Wildlife Trust produced uplifting wildlife videos during lockdown, which helped families find ways to continue connecting with nature at home. And, to keep children engaged while learning at home, Devon Wildlife Trust ran a weekly competition for schools in Exeter, with a nature topic linked to the curriculum.

In 2019, player support enabled the Wildlife Trusts to care for and enhance 10,888 hectares of land (more than 17,000 football pitches) and 137 kilometres of rivers and streams across Yorkshire and Northumberland. Wildlife Trusts has been able to protect vulnerable areas from being destroyed. For example, Scottish Wildlife Trust campaigned tirelessly to stop the internationally important habitat at Coul Links being damaged by the development of a golf course. Following a public inquiry, at which Scottish Wildlife Trust gave evidence, the development proposal was rejected, saving this beautiful stretch of coast and its fascinating plants and animals from harm.

As the warmer weather approaches, The Wildlife Trusts wants to encourage everyone to enjoy nature! Studies have shown that daily contact with nature is linked to better health, reduced stress, reductions in obesity and improved concentration. Find out more about a great way to make sure you get out in nature and experience all the good it can do. You could take part in The Wildlife Trusts' annual challenge - 30 Days Wild. This challenges you to do one wild thing a day throughout the month of June! 

Helping Deserving Causes

Good causes like the Wildlife Trusts receive funding from players to change lives and develop inspirational projects. Discover more of the amazing Charities they've supported.

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Published: 17/05/2021

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