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Child Rescue Project Wins

Partnership between Missing People and Royal Mail wins at Business Charity Awards

The player-supported project and 2014 Dream Fund winner Child Rescue Project won big at the Business Charity Awards this year, which was held on 19th May 2015. The award for Community Impact (National) went to a partnership between the Child Rescue Project's parent organisation Missing People and the Royal Mail, in recognition of the Royal Mail's support of the project.

The Child Rescue Project is a ground-breaking enterprise that aims toreconnect missing children with their families. When a child is missing and thought to have been abducted or at immediate risk of harm, there may be a very short period of time to find them before they are taken far from the area, hurt or come to serious harm. The Child Rescue Project usesstate-of-the-art technologydonated by Groupcall to alert a database of people to new cases of missing children within hours.

Last year, the Royal Mail decided to open up its business communication network for Child Rescue alerts, providing an additional widely distributed network to help look for missing children.

Players of People's Postcode Lottery have also proven a boon to the project, as in 2014, the project was a Dream Fund winner, receiving £225,000.

Chief Executive of Missing People, Jo Youle said, "This is a very special achievement for the charity. Our partnerships with the Royal Mail enable us to have eyes and ears on the ground in every part of the UK, helping us to find vulnerable missing people. Without funding from players of People's Postcode Lottery, this initiative would not have been possible."

So far, over 250,000 people in the UK have registered to receive text or email alerts in the event of high-risk child abductions. Every minute after a child goes missing is vital.By signing up for Child Rescue Alerts, you can help to find and save missing children.Signing up for the alerts is easy, and can be donevia the Child Rescue Alert website.

On 25th May, Missing People will tweet a different appeal for a missing child every 30 minutes for 24 hours and is encouraging their followers to retweet as many as possible as part of their "Big Tweet" campaign, part of International Missing Children's Day. Celebrities like Stephen Fry and Simon Cowell have already tweeted their support. The charity is using the Twitter handle @missingpeople and hashtag #TheBigTweet until midnight on the 25th.

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